What you need is not another diet book. And this is it.

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Are you looking to lose weight this year?  And have you found a great new diet to try?

Thought not. 

Funny thing is, there aren’t as many new diets as there used to be.  The top recommendations have been around for years – things like the Mediterranean Diet or the DASH diet.  They’re both solid, long-term, healthy-eating regimes.  And both are based on eating more fruit and veg, wholegrain, fish, legumes, nuts and low-fat dairy.  DASH has been rated the ‘US News top diet’ for the 8th year running.

And we all know the real problem with them: they’re good.  They’re so virtuously good that they’re boring.  And if you have even half a sweet tooth or the merest soft spot for a bag of pork scratchings (or, well, name your poison) you know how long you’ll last.

So back in the real world what do we do?  The truth is that there aren’t any great new diets out there because there isn’t a new diet that has been invented that actually works (for 90% of us at least).  And now the diet writers are even running out of ways of repackaging the old ideas that have been around for years.

The truth is that losing weight is not so much about what we eat; we know what to eat to lose weight.  We have done for years.  We just don't know how to stick to it.

I found a way that worked for me.  It’s about finding an answer that doesn’t make dieting a battle of willpower.  One that doesn’t make it about beating hunger, or boredom, or temptation.

The only way you can lose weight is if you can find a way of working a diet into your normal life.  And by that I mean a life full of friends, family and food.  Eating on the sofa, in the pub, on the bus...  A coffee that looks more like a pudding.  Sunday lunch with all the trimmings.  Crisps, chips and chocolate.  Or those pork scratchings.  As I said, whatever your poison.

For me it was about finding a rhythm to my diet.  That's the ‘Diet Groove’.  It’s a way of eating that loses weight in the short term, but that you can stick to in the long term.  I’ve lost 4 ½ stone and I’ve kept it off for over four years now.

And for two of those years I’ve been writing a book about it.  It’s taken a while because I’ve got a job and a family that I love spending time with.  And I do spend a lot of time in the pub too (Just ask the dog.  Or at least watch where she heads on the way back from the park).

But here it is. It’s about finding your rhythm, it’s how to use your instincts to help make the right decisions and how you can influence your own behaviour to lose weight without having a battle over it.  I describe the book as ‘How to lose weight for good when you love food too much, by a fat ad man who got thin’ and if you’re anything like me I’m sure you’ll appreciate the way it works. 

Even if you’re not an ad man.

If you’ve come across this post, and give The Diet Groove a read, then do let me know what you think.  It’s been a bit of a labour of love getting it out there, so I’d love to know how it works for you too.  And if it works as well as it did for me, it’ll be the last diet book you need.

Will x

The Diet Groove.  Out now on Amazon.